Posts tagged: Trade Show

Print Samples Are Important

Jim Hamilton
 Jul 15, 2015

In a nutshell, here’s why I think print samples are important. As new printing systems enter the market you can assess their market readiness by the vendor’s ability to provide print samples. Early on in a product’s development, vendors are very cautious with print samples. They don’t hand them out freely, sometimes even showing them under glass or in sample books that are chained to display cases. Once a product gets close to release, the system vendors begin to hand out prepared print samples and they also offer to produce output from files provided by existing customers and sales prospects. This stage is symbolic because it signifies that the vendor believes that the product is ready for market.

To underscore my point I have recorded dozens of print sample videos for a broad range of production digital print products. A couple of my recently recorded print sample videos are Read more »

Augmented World Expo from the Comfort of My Home Office

Alan Bullock
 Jun 12, 2015

The Augmented World Expo (AWE) was held June 8-10, in Santa Clara, California. The show organizer, AugmentedReality.org, expected more than 3,000 attendees, with just over 100 exhibitors and a series of presentations and discussions featuring more than 200 speakers and panelists.

Cameras, imaging, and display technologies are important components of many Augmented Reality (AR) applications, and we are following the AR market as part of InfoTrends’ new Imaging Innovators Service.

We were unable to make it to AWE 2015 in person, but my colleague, Ed Lee, and I were invited to teleport to the event, using a robot-like video device called a BEAM*. Read more »

Mobile World Congress – An Imaging Perspective

Ed Lee
 Mar 6, 2014

Players in the mobile market congregated in Barcelona, Spain from February 24-27 for the annual Mobile World Congress (MWC) trade show and conference. The 2014 event was bigger than previous years and preliminary numbers from the GSMA Association suggest that around 85,000 visitors attended the show.

While Mobile World Congress is not an imaging specific show, it is arguably the place where the future of imaging is being shaped. As consumers migrate from digital cameras to smartphones for every day photos, vendors in the smartphone market are beginning to have a significant influence on photo habits and feature expectations.

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2014 International CES by the Numbers

Ed Lee
 Jan 31, 2014
The International CES in Las Vegas, NV is considered the premier trade show in the consumer electronics (CE) industry. In 2009, the show suffered a dramatic drop in attendance because of the economic crisis in the U.S., but has been steadily climbing back. This year, the weather gods did not cooperate. Frigid weather conditions across the county resulted in massive flight delays and cancelations during the weekend leading up to the show. As a result, many people headed to the show did not make it. Therefore, attendance numbers were likely a bit lower than show organizer the Consumer Electronics Association (CEA) predicted. The following looks at some of the important statistics that surround the CES trade show and examines the health of the show. Read more »

The 4K Wave Rolls into the NAB Trade Show

Ed Lee
 Apr 25, 2013

NAB takes over the Las Vegas Convention Center

The National Association of Broadcasters (NAB) trade show has been running for over 85 years and this year it was estimated that over 92,000 media and entertainment professionals from over 150 countries filled the halls of the Las Vegas Convention Center (LVCC) from April 8 to 11.  

At this year’s International Consumer Electronics Show (CES) in January, Ultra HD (4K) displays were the talk of the show. If 4K displays are to succeed, they will need 4K content and that is where the NAB trade show comes in.

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PhotoPlus 2011 Showcasing Photography without Leaving the Northeast

Carrie Sylvester
 Nov 4, 2011

The 29th annual PhotoPlus Conference and Expo (PPE) was held from October 27-29th in New York City at the Jacob Javits Center. PPE was joined by the Wedding and Portrait Photographers International (WPPI) conference and expo for the first time, which included a complete seminar program and trade show dedicated to wedding and portrait photography, called WPPI NYC. The PPE main show floor seemed smaller than in years past, however, there was more of the Javits Center used because WPPI NYC had an extended show floor located in the North Hall. In all the years of show attendance at the Javits, who knew there was a North Hall?

The show floor was home to over 260 exhibitors, according to PPE’s website. The major players were all present including Canon, Nikon, Sony, HP, and Kodak. Polaroid returned as an exhibitor for the first time in many years and had a wide range of products on display. 2011 was the inaugural exhibit year for Panasonic at PPE where they displayed its line of LUMIX digital cameras and the G Series of Compact System Cameras.

Although there were no product launches at the show, there was plenty of technology, accessories, and print service providers to keep one busy. One of the show’s most notable highlights was the new Nikon 1 camera system.

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Top Ten ISA Developments

Other Posts
 May 2, 2011

The International Sign Association SignExpo (ISA) event is one of the biggest shows in the North American wide format digital printing market. There was a lot of news at the ISA show last week. Going in, there were a handful of new printer announcements and improvements on existing wide format digital printer platforms that are noteworthy. InfoTrends identified the top developments from ISA as we see them, in no particular order: Read more »

Digi:media – a new trade show on print-media integration

Ralf Schlozer
 Apr 11, 2011

There are countless tradeshows addressing the whole or parts of the graphic arts industry and apart from half a dozen global flagship trade shows most receive only regional attention. However when the organisers of drupa, the mother of all graphic arts trade shows, come up with a new event, it is worth having a look.

Digi:media is billed as an addition to drupa, not only to bridge the three years between the drupas. Digi:media has been set up to cover the entire digital process chain for digital media. Print is covered from content creation and creative stage to the finished product with special focus on print’s integration with other media. The exhibition is flanked by numerous conferences and special events. Read more »

Photokina 2010 – End of show thoughts

Other Posts
 Sep 30, 2010

photokina-2010-logoAnother Photokina has been and gone. There was no particular theme that emerged from the show. Perhaps the statement that most vendors made was “we are still here and we are doing okay in spite of the tough times”.

Photokina was smaller than previous years. This year only 6 of the 11 halls were in use. Most notably the massive Hall 10 was empty. Photokina has yet to announce an official number for attendees, but it seemed to us to be fewer people visiting the stands. In an unofficial poll of taxi drivers the consensus was that visitors were down by 50% on 2008. That said, the big brands pulled in the crowds and there were times when it was almost impossible to move around the Canon and Nikon stands. When speaking with exhibitors they seemed generally satisfied with the show. Although Photokina is not as big as in previous years it is pulling in the right crowd of people.

Read more »

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