Posts tagged: marathon

Graph Expo Attendance Up Compared to 2011

Jim Hamilton
 Nov 7, 2012

If trade show numbers can be believed (and let’s hope they can), the attendance numbers from the Graph Expo 2012 organizers are encouraging. Overall attendance was up by close to 3% and the all-important ‘verified attendee/buyers’ category was up around 2%. This is particularly encouraging in light of the staggering drop in drupa 2012 attendance. Yet before we all get too excited about this, keep in mind that this only amounts to about 270 more verified buyers than in 2011. The bigger increase was in non-verified buyers (presumably booth staff and maybe some analysts and press).

Graph Expo 2011 2012 Difference % Change
Participants (exhibitors & attendees) 20,451 21,022 +571 2.8%
Verified attendee/buyers 13,426 13,694 +268 2.0%
Unique buyer companies represented 8,026 8,252 +226 2.8%

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