Posts tagged: Intuition

Why Objective Data’s Importance Is on the Rise

Colin McMahon
 Apr 23, 2020

Data is everywhere in the 21st century. Some have even compared it to oil, given that an organization can use it to obtain great wealth. That said, oil is a rare substance. It must be discovered, mined, and refined before it is usable. And while data is similar, the sheer amount of it leaves the oil analogy far behind. Moreover, both refined and unrefined data can look virtually identical to the untrained eye.

With that in mind, the more apt comparison is “data is like water.” It’s everywhere, and essential to life. Still, companies can easily drown in it if they are not careful, otherwise they get sick drinking contaminated quantities.

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