Posts tagged: Free

How Much Is “Free” Worth? $19.99

Jim Hamilton
 Jan 7, 2013

The e-card below (sender’s name obscured to protect the guilty party) got me thinking about what people are willing to part with in exchange for their private information, their buying intent, or an advertisement on a message sent to a friend.


I have a problem with e-cards in general, but adding an advertisement to a personal message couldn’t be more impersonal. I mean, just look at it. I like Snorg Tees, but come on, who wants their holiday greeting to come with an advertisement?

Read more »

Take a Free Book and Pass It Along: The Concord Free Press Story

Other Posts
 Jul 28, 2011

Book lovers face two major problems: 1) new books can be relatively expensive and 2) they take up a lot of space. E-readers have solved the second problem, but not the first and have driven down the demand for hard copies of books in the process. A publisher in Concord, Massachusetts has come up with an innovative way to solve both problems using hard copies of books, while also promoting the work of authors, and driving charitable donations. Read more »

2016 InfoTrends, Inc.

WordPress Appliance - Powered by TurnKey Linux