Category: Consumer

Nintendo Labo Shows Potential for New Sustainable Corrugated Cardboard Applications

Colin McMahon
Oct 25, 2018

Consumer electronics specialist Nintendo has been enjoying positive growth. Its newest video game console, the Nintendo Switch, is proving quite popular among consumers who are seeking an innovative gaming experience at home and on the go. With its numbers back in the green, the Japanese video game manufacturer has returned to doing what it does best—taking creative risks. One of its most recent products, Nintendo Labo, exemplifies the company’s desire to push the envelope.

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Our Best Photos Deserve to Be Printed

Ed Lee
Sep 12, 2018

SoI-BG-2018

Excerpt from Digital Imaging Reporter’s State of the Industry 2018

The photo output market has gone through major changes since digital cameras replaced film photography. Film had to be developed and printed in order to see the photos. So there was a minimum ratio of one-to-one with prints. Thanks to smartphones, we are now taking more photos than ever before. However, only a fraction of them will ever make their way onto a print or photo product (more than 1.2 trillion images were captured globally by cameras and smartphones in 2017). Read more »

Every Picture Tells a Story….Don’t It

Carrie Sylvester
Jun 28, 2018

“Print your most important photos they are worth the time and the effort”

Remember the days of snapping photos, printing them out and filling photo albums? There was nothing like the feeling of dropping off a roll of film at the store to be developed and eagerly waiting for them to come back to see if you got that awesome picture of Joey dancing on the tables at a party or Betty enjoying a quiet day at the beach. Dating myself? That’s OK, I don’t mind sounding like a relic when it comes to photos.

Nowadays printing photos tends to escape most people’s priority list and some may think “well I’ve got all my pictures on my phone, why do I need to print them?” I have even fallen victim to no printing for at least a year or more. A few weeks ago, I received an email from one of the services that I use to store photos with a promotion to print 250 prints for free. FREE is key. Although there were thousands of photos at my disposal that I have been storing since the beginning of time, or at least the beginning of online photo storage when Ofoto was in the game,  I had a tough time selecting 250 photos to print before the free promotion expired.

All it takes is time

Whether it was the free offer that made the idea of printing so interesting or the fact that a big picture taking event, my Son’s Prom, had just happened, getting the email was kismet. One of the biggest obstacles to printing these days is having the time to peruse photos and choose which ones are print-worthy. Recent Keypoint Intelligence surveys tells us the lack of time to go through all their photos and decide what to print is one of the top three reasons people don’t print more often. Free time doesn’t make itself available when we are busy running about our daily lives, so sometimes we just need to find the time.

Opinion – Photos are worth the effort

Although printing, even ordering free prints, costs time and money (shipping isn’t free ya know), the dividends of reliving your life stories in printed photos is priceless. A person doesn’t need to own a digital camera to print. If all you use for photography is your smartphone, there are many apps and retail store resources that make it easy to print. Even those “reduced quality” Facebook photos may be worth printing since the quality is usually just fine for a 4” x 6” (or smaller) print.

Although time is a precious commodity, so are our memories. Each group of printed photos was like a piece of the memories coming back to life. Putting the prints into a photo album, handwriting location details and quotes or just keeping track of names is all a way to keep memories alive. Not only that but when storage media like CD/DVD becomes unreadable, or something happens to that smartphone (bite your tongue) you won’t be able to get those photos back. Trusty, reliable photo prints are not disaster-proof, but they won’t disappear and will remain viable for decades to come to be enjoyed by future generations that may not even remember who the person was that printed them.  Printing your most important photos they are worth the time and the effort.

Contact Keypoint Intelligence – InfoTrends with question or to learn more about our ongoing research about consumer and professional imaging trends and behaviors.

Immersive Imaging at NAB 2018

Alan Bullock
May 4, 2018

NAB 2018, the annual trade show of the National Association of Broadcasters, was held April 9-12 in Las Vegas. Show organizers were expecting more than 102,000 attendees and 1,700 exhibitors. A small section of the Las Vegas Convention Center’s North Hall was designated as the Immersive Storytelling Pavilion, where about twenty exhibitors were showing 360° and 180° cameras and related products. Camera vendors there included HumanEyes, Kodak PIXPRO, Insta360, YI Technology, Samsung, and Kandao. Here are a few highlights… Read more »

Professional Photo Organizers Equipped with Tools to Help Consumers Deal with Growing Collections

Alan Bullock
Mar 30, 2018

Consumers have a growing problem, and the Association of Professional Photo Organizers (APPO) wants to help. Here’s some of what I observed during my brief visit to their 2018 National Conference, held last week (March 21-24) in Raleigh, North Carolina. Read more »

Nikon D7500 – A Few Steps Forward, A Couple Steps Back

David Haueter

I’ve been a Nikon shooter for almost 30 years, starting with film SLRs and moving up through the range of various digital SLRs introduced over the years. I shoot mostly cars and motorsport, so I usually prefer the DX format cameras for the added zoom capabilities provided by the smaller sensor’s crop factor. I’ve shot with a D7100 for years, so I was especially interested in the D7500 when it came out. There’s a lot to like about the D7500, from its continuous shooting speed of 8 frames per second and 51-point autofocus system to its larger buffer and high-resolution tilt LCD display.

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Evolving Photographer Types Portend the Future of Camera Ownership

Ed Lee
Mar 21, 2018

InfoTrends conducts annual consumer surveys to track changes in digital photography behaviors. Over time, we have observed a number of important trends including the evolution of the type of photographer that digital camera owners consider themselves to be, from those who rarely take photos to casual/snapshooters, memory keepers, hobbyists and advanced hobbyists.

The type of photographer that consumers assign to themselves depends on their state of mind and their stage of life. Camera owners with a strong interest in photography tend to fall into the hobbyist or advanced hobbyist segments. Parents with children might fall into the memory keeper and hobbyist segments. Teenagers tend to see themselves as casual photographers or someone who rarely takes photos.

Since the introduction of smartphones, we have seen significant shifts in the mix of photographer types among camera owners. Between 2010 and 2017, there was a dramatic decline in the percentage of camera owners who consider themselves casual photographers. InfoTrends believes that these casual photographers have migrated from using a digital camera to a smartphone. Likewise, people who rarely take photos have likely switched over to smartphones, and perhaps have even retired their digital cameras. In 2013, mobile phones surpassed digital cameras as the camera used most often and the gap continues to widen each year.

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Moms Provide Insight Into Print’s Advantages

Christine Dunne
Feb 22, 2018

My local online moms group recently got into a discussion about whether paper or digital invitations are preferable for kids’ party invites. While they were discussing consumer printing (and in many instances production printing for consumers), it got me thinking about how many of their comments are also relevant to the world of business printing.

First, let me show you the main points addressed by these moms. In summary, they cited the following advantages of printed versus digital invitations.

Advantages of printed vs. digital invitations cited by local moms

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Video Services Offer Opportunities for Professional Photographers

Ed Lee
Feb 2, 2018

Pro photographers are always looking for ways to grow their businesses. Those who offer video services to their clients are able to add on fees and tap into new revenue sources. InfoTrends believes that offering video services is something more pros should explore. It used to be that shooting videos required a dedicated video camera, but it is quite easy now for pros to record video using interchangeable lens cameras (DSLR or mirrorless) since virtually all new models include video recording as a feature.

In InfoTrends’ Professional Photography and Videography studies, we have discovered a number of things about pro photographers and their relationship with video through the years. In 2010, only 16% of pros said that they offered to shoot video for clients. In subsequent studies, we saw this rate grow steadily, but it has leveled off to around 28% over the last few years. Nevertheless, it is encouraging to see that about 16% of pros who do not currently offer video services are planning to add them in the next 12 months. Read more »

Fujifilm Acquires Control of Xerox

Jeff Hayes
Jan 31, 2018

The grapevine has been ripe the past weeks, but now the news is finally out. Fujifilm has entered into a definitive agreement to purchase the majority holding of Xerox Corporation and will merge Fuji Xerox with Xerox.

The two companies said that Fuji Xerox, a joint venture between Fujifilm and Xerox formed in 1962, will use bank debt to buy back Fujifilm’s 75% stake for around $6.1 billion. Fujifilm will use those proceeds to purchase 50.1% of new Xerox shares. Plans are to complete the deal around July-August of this year.

The new entity, to be called Fuji Xerox, will become a subsidiary of Fujifilm, with dual headquarters in the United States and Japan. It will keep Xerox’s listing on the New York Stock Exchange and will be led by Xerox CEO Jeff Jacobson and Fujifilm Chairman Shigetaka Komori.

Why Now?

Xerox has struggled to grow its document technology and related business over the last four years with 2017 revenue ($10.3B) down 19% compared with 2014 ($12.7B). Spurred by activist shareholder Carl Icahn, who owns approximately 9.7% of Xerox shares, Xerox spun off its business process outsourcing business in 2016 to focus on its core. Mr. Icahn has been vocal recently about seeking significant changes to Xerox’ board of directors, senior management, and the Fuji Xerox joint venture with an eye on a potential sale of Xerox in the future.

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