May 27, 2016
drupa is the largest printing equipment and supplies manufacturer exhibition in the world. This year’s event will feature over 1,800 exhibitors and a projected 300,000 visitors (40%+ German, 8% Indian, 7% Belgian, 7% French, 6% Dutch, 5% British, and <5% North American), all in the span of 11 days (May 31 – June 10, 2016). Our industry has changed dramatically since The Great Recession, but marketers and business executives continue to watch their pennies and scrutinize every decision while exploring new and different ways to do business in today’s economy. As drupa looms, business owners, decision-makers, and participants alike may question the value of exhibiting at and attending trade events when information is so readily available on personal computers and mobile devices.
Why Exhibit at drupa?
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Mar 27, 2014
My first IPEX was in 1971. I was the marcom manager and in charge of the Compugraphic exhibit. The show was at Olympia and Earl’s Court. I will always remember (until senility sets in) entering the Victorian glass-domed Olympia and seeing the vast array of new printing technology. Phototypesetting was just coming into widespread use. I was in awe. Read more »
Oct 6, 2010
I spent four days in Zhuhai, China, which was host to two related events the last week of September. These were the GRIGA Conference and RemaxAsia Expo 2010, both organized by Recycling Times Magazine. The day before the trade show, Saturday Sept 25, was the day of the Global Remanufacturing Industry General Assembly (GRIGA) 2010 conference. Here we had presentations by watchers or participants in the remanufacturing world from almost every continent. Read more »