Posts tagged: shutterfly

A Snapshot of the Photo Card Market from a Door

David Haueter
 Jan 10, 2018

Most of us get photo cards around the Holiday’s but not many of us save them. My girlfriend is an exception, as she has the interesting practice of keeping all the cards she receives over the Holidays on the door to her garage for the rest of the year. It’s a nice tradition; because it spruces up an otherwise dull door and lets you see pictures and memories from your friends and family all year long. To me, it also provides a touchstone for how the photo card market is doing. Although one person is not a solid benchmark, my girlfriend’s door serves as a good reflection on what I believe is happening in the overall market for photo cards.

Of the 32 total cards on her door, 16 included a personal photo and 16 were off-the-shelf greeting cards (mostly Hallmark). All 16 of the photo cards were flat, with not a single folded card to be found in the bunch. There was only one 4” x 8” photo card out of the 16, as her friends have moved predominantly to larger format cards, and several of those larger format cards were printed on heavier stock paper. The majority of the photo cards she received were ordered from Shutterfly.

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Amazon Enters Photo Print Market

David Haueter
 Sep 29, 2016

There haven’t been that many significant entries into the photo print market over the last several years, so it was especially notable when Amazon announced its AmazonPrints service on September 21st, which is available to Amazon Prime and Amazon Drive customers. The service is now offering photo prints in 4” x 6” ($0.09), 5” x 7” ($0.58) and 8” x 10” ($1.79) sizes, as well as two different types of photo books. AmazonPrints 8” x 11” hardcover photo book with glossy pages starts at $19.99, and an 8” x 11” premium layflat hardcover book with matte paper starts at $44.99. According to the AmazonPrints website, stationery and calendars are coming soon.

Amazon logo

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I Want to Print My Mobile Photos – A Windows Phone User’s Tale of Woe

Carrie Sylvester
 May 14, 2014

Recently, I have been thinking about printing photos from my smartphone. I have a high-resolution camera phone with some advanced photo features and had taken some pictures that I thought came out particularly well and a few I applied some artsy filters to as well. I wanted to see if they looked as good off screen. As if somehow Snapfish read my mind, the service introduced a promotion to get people printing photos from its smartphone app. The mobile-only promotion offers 100 free prints a month (4 x 6-inch), for one year, for mail delivery only.

Being a Windows Phone user, I went to see if there was a Snapfish app in the Windows Phone store. A search for “Snapfish” resulted in “We couldn’t find a match.” Then I searched for Shutterfly, which found a “Shutterfly” app, which was not from the official Shutterfly but from an unknown developer instead. I even dug far back in my photo print memory and looked up “York Photo” – no match. I expanded the search to “print photos” and a long list of apps came up but only a handful of recognizable brand names — Walgreens and Kodak Pic Flick being two of them.

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Shutterfly Launches ThisLife amid Casualties in Photo Aggregation

Alan Bullock
 Nov 8, 2013

It’s been a rough week for startups in the photo aggregation space. On Tuesday, November 5, Everpix notified users that it was shutting down. Today, November 8, Linea made a similar announcement. While there may be a silver lining for Linea (the shutdown letter to users says that its “core technology will be deployed in a new platform in the future”), there was no such optimism coming from Everpix. Its demise is well documented in this article on The Verge.

This news comes in the wake of Shutterfly’s recent beta launch of ThisLife, its new “Enhanced Cloud Service” for gathering and organizing photo and video content from multiple sources. Read more »

Google Chromecast: Turning the Connected TV Market Upside-down?

Alan Bullock
 Aug 7, 2013

If it’s possible to disrupt a still-emerging market, Google Chromecast has the potential to do just that for Connected TV. Read more »

Another Chapter Ends in Kodak Story

David Haueter
 Jul 5, 2012

Another chapter in the Kodak saga ended on July 2, when the Kodak Gallery site for North America officially shut down and the process of transferring billions of customer images to Shutterfly got under way. As you may remember, Shutterfly acquired the U.S. and Canadian online gallery assets of Kodak Gallery in late April for $23.8 million in an undisputed bid (see Shutterfly Poised to Increase Market Lead with Kodak Gallery Acquisition). Those assets included not only the billions of photos accumulated by Kodak Gallery customers over the years, but also the list of Kodak Gallery’s 68 million customers.

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Photo Merchandise in China: Beyond Photo Books

Other Posts
 Jun 29, 2012

If you are looking for photo merchandise in the United States, the top sites that appear in a search engine are websites like Shutterfly or Snapfish. There, the product scope and promotional offers are focused predominantly on photo books, calendars, and greeting cards. In China, the top sites that appear in a search engine take the concept of photo merchandise a step further. While some sites, like Fujifilm’s SeeHere, have comparable product focus and promotional offering to Shutterfly or Snapfish, top sites like Dudencheng and Woxingwoying  offer a much more diverse range of products.

At Duducheng you can include personal pictures on products like pillows, T-shirts, puzzles, cups, magic squares (Rubik’s cubes), canvas bags, umbrellas, refrigerator magnets, and crystal gifts.

Crystal gift example from

Rubik's cube example from



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There’s Nothing Stationary about Stationery

Other Posts
 Jun 6, 2012

The National Stationery Show (NSS) marked its 66th anniversary on May 20-23rd. The NSS is one of the world’s most comprehensive collections of stationery and related lifestyle products. The show brought together over 11,000 buyers and 800 exhibiting companies, who were showing greeting cards, invitations, imprintables, giftwrap/ribbons, stationery, party supplies, paper tableware, customized/personalized products, paper-crafting supplies, calendars, and more.

The stationery market is an attractive market for service providers looking to expand their revenue channels. For manufacturers, these print centric products fit well within existing workflows and production infrastructures. For retailers, these products can become complementary to existing products. Read more »

Shutterfly Poised to Increase Market Lead with Kodak Gallery Acquisition

Alan Bullock
 Apr 27, 2012

This week, Shutterflys $23.8 million offer for “certain assets” of competing online photo service Kodak Gallery was selected as the winning (and only) bid in the court-supervised auction that is part of Kodak’s Chapter 11 bankruptcy proceedings The agreement, announced on March 1, is for the sale of “certain assets” including customer accounts and images in the U.S. and Canada, and is expected to receive final court approval early next week.

The transition process, expected to begin soon thereafter, is a familiar one for Shutterfly. In recent years, the service has scooped up customers from several competitors that have assumed room temperature, including Sony Image Station and American Greetings’ PhotoWorks. Unless they choose to opt out, Kodak Gallery users’ photos will be automatically transferred to a new or existing Shutterfly account and they will probably be welcomed to Shutterfly with some free prints and maybe a discounted photo book or two. According to a notice at Kodak Gallery, users who choose to not have their photos moved to Shutterfly will be able to download them for free or to purchase copies on DVD for a limited time. (Incidentally, this may be the last chance for Kodak Gallery users to retrieve their high-resolution image files — Shutterfly does not allow users to download their photos.) Read more »

In the News – July 29th

Other Posts
 Jul 29, 2011

InfoTrends is frequently asked to provide quotes and data for leading news outlets. Here are just some of the recent stories that InfoTrends information has been featured in: Read more »

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