Feb 16, 2011
On February 14, at the Hunkeler “Innovationdays” tradeshow in Switzerland, Xerox announced a high speed process color printing system based on phase change inkjet. While there is no indication that the new press will target packaging applications–stated targets are transactional printing, direct mail, books, manuals, catalogs and newsprint–the news highlights Xerox’s potential as an inkjet press supplier. We focus on that here, because of the high potential for inkjet presses in packaging generally, and because Xerox has already made packaging part of its overall strategy. In that regard, since 2009, Xerox has offered its Xerox Automated Packaging Solution (APS) the folding carton printing and converting system based on the Xerox iGen, and electrophotographic device.
With the above as a caution–Xerox has a color inkjet press, but it’s not for packaging–we recommend the news story from Xerox for study by alert clients. Xerox has a lot under the hood in terms of inkjet technology and the company could someday bring that technology to bear in the packaging world. In the long term, we think that an inkjet press from Xerox could be used in packaging converting. Read more »