Posts tagged: photo print

Fujifilm opens “Wonder Photo Shop” in the heart of New York City

David Haueter
 Jul 19, 2016

On Friday July 22nd, Fujifilm will open the new “Wonder Photo Shop” at 176 5th Avenue in the shadow of the famous Flatiron Building in New York City. The New York City shop is the first U.S. location and the ninth storefront in the world.  The first shop was established in Tokyo in 2014, with other shops located in Barcelona, Bogata, Manila, Shanghai, and Singapore. After attending a media event just a few days before the store opened, I’m confident that New Yorkers will embrace the shop and that it will fulfill one of Fujifilm’s goals, which is for people to become more immersed in the joy of photography.

Wonder Photo Shop gets ready to open

Wonder Photo Shop gets ready to open

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Encouraging Signs in Mobile Photo Printing

David Haueter
 Jul 2, 2015

It’s become clear over the last couple of years that the future success or failure of the photo output market relies heavily on how much consumers decide to print from their mobile devices. Smartphones have become the primary camera for most consumers and there’s no sign of that changing as the photography capabilities of these devices evolve and get better with each new generation. The potential for these devices to generate photo print orders is huge with the sheer numbers of them that will be used for photography and the growing number of photos people are taking from their smartphones, but that doesn’t mean people will print from them.

InfoTrends recently completed our 2015 U.S. Mobile Imaging Study, which gives some insight into what consumers are doing now and planning to do when it comes to ordering photo prints from their mobile phones. We asked a series of questions on respondent’s behavior when ordering prints from mobile phones, including the question “Have you ever printed your mobile phone photos directly from your mobile phone?” The results show that 27% have “tried it and will do it again,” while 7% said they “have tried it and won’t do it again.” Another 27% simply have no interest, but it’s encouraging for the print market that 23% of respondents said they “plan to but haven’t tried it yet,” while another 16% said they “didn’t realize they could print mobile phone photos, but would like to.”

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To protect your most important photos, you need to print them

David Haueter
 Feb 27, 2015

It’s a simple fact that many people have no plan in place for protecting their digital photos. Despite all the good things that digital technology has brought us, it hasn’t really made preserving photos any easier. Things were much simpler back in the film days – you dropped off a roll of film at your local retailer and you got back a print of everything on the film roll, often in duplicate. The best photos would usually be placed into a photo album while the others usually ended up in a shoebox under the bed or in a closet. One of my favorite things to do when I was growing up was to pull my Grandmother’s photo albums off her shelf and look at pictures that went back decades of her and my Grandfather as much younger people and of my Dad as a kid.

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Snapfish Drives Mobile Photo Print Ordering by Giving Away Free Prints for a Year

David Haueter
 Jun 13, 2014

Giving away free photo prints is very common in the photo industry. The top retailers and online sites typically offer free print promotions a few times during the year, and many give away free prints just for signing up to be a member of their respective sites. The goal of these promotions is to get consumers to print more, of course, but they also serve as a platform to promote higher-priced products like photo books, cards, calendars and canvas prints that have stronger profit margins.

One key trend that will dramatically affect the output market in general and the print in particular over the next few years is the growing use of smartphones as primary cameras. People are taking more photos than ever thanks to these devices, so the potential is there for the print market to get a much needed boost from their use. With the ease with which photos can be shared electronically from these devices, there is also the potential for print to decline because people may rely on viewing, sharing and archiving their photos electronically instead of with prints.

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A quest to return lost memories

Other Posts
 Apr 25, 2013

One day, during my second year at university, as I was storing away some boxes in the cupboard under the stairs I came across an old grey box wedged in a neat crack in between two steps. The box was covered in what looked like years’ worth of dust. Inside the box was filled with personal photos, certificates and letters. So many wonderful memories just stashed away and unintentionally forgotten about. There were many letters from family, friends, pen pals and girlfriends all addressed to a Scott Goodfellow. With almost every letter there was a photo. Amongst the letters there were endless photos of Scott and his family. I remember many of them clearly; Scott as a baby in the garden with his mum. Another of Scott sat beside his Nan. Several of Scott lined up next to his football team. I couldn’t bring myself to just tuck the memories back under the stairs, so I made it my mission to return the box to Scott. Read more »

Russia: The Digital Photography Consumer Study

Other Posts
 Jan 10, 2013

The Russian digital photography market which was once dominated by early adopters and hobbyists is becoming a mainstream market. Many of today’s Russian digital camera owners describe themselves as mainstream adopters of technology and family memory keepers or casual photographers. As market maturation is inevitable, it typically brings with it a decline in photo activity. InfoTrends research has found that the percentage of Russian respondents who report using their digital camera once a week or more often has declined steadily over the years. Additionally the number of photos taken declined gradually between 2009 and 2011 and appears to have settled in 2012.

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