Posts tagged: Olympus

144 Digital Cameras and Counting

Carrie Sylvester
 Oct 5, 2012

As part of the InfoTrends’ Digital Photography Trends service, we keep a close eye on new camera introductions. 2012 has already seen a good number of new cameras, 144 to be exact, and the year is only three-quarters through. Before the bustle of Q4/holiday announcements come out, we thought it would be a good time to give a little review of what is happening in the market so far.

Q1-Q3 Highlights

  • CILCs (compact interchangeable lens cameras) – All major camera manufacturers (Canon, Nikon, Sony, Pentax & Olympus) have introduced new compact interchangeable lens cameras (CILCs).
  • Smart cameras — Nikon and Samsung introduced “smart cameras” — Nikon with their Coolpix S800c and Samsung with the Galaxy cameras, both running the Android operating system coupled with built-in Wi-Fi. This marks the first real effort to create and deliver cameras that act like our smartphones. Will these be the “must have” cameras? Nikon and Samsung sure hope so.
  • Larger image sensors — One way that digital camera manufacturers are  differentiating themselves from their smartphone competition is with larger image sensors. Sony, Canon and Fujifilm have all introduced compact cameras with larger image sensors. SLRs are also getting image sensor improvements, with both Canon and Nikon introducing new models featuring a larger, full-size image sensor at price points that are well under those of previous full-frame SLR’s. These camera vendors are hoping that these new and improved sensors will resonate with consumers, and they should be a popular choice for enthusiast photographers that want higher resolution and better low-light capability at a lower price. If these types of cameras sell well, it won’t be long until other vendors introduce similar cameras to compete.

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When the Going Gets Tough, the Tough Get Rugged

Carrie Sylvester
 May 11, 2012

Cameras are facing tough competition from ever-present camera phones. It can be difficult for a new point & shoot camera to attract attention in a sea of smartphone and tablet introductions. Fortunately, digital camera vendors can stand out by introducing new models with sought-after features like rugged, go-anywhere construction, and connectivity. In the InfoTrends’ 2011 Digital Camera End-User Study, respondents were presented with current and futuristic camera features and asked to rank the importance of each feature. Connectivity and waterproof capabilities were two of the more interesting features that respondents cited. This week, Olympus and Fujifilm introduced new camera models that address these demands. Read more »

Nikon Enters the Compact Interchangeable Lens Camera Market (Finally)

Ed Lee
 Sep 23, 2011

Last fall, just before the Photokina trade show in Cologne, Germany, it was rumored that Nikon would announce what some thought would be its entrance into the compact interchangeable lens camera (CILC) market. But, Photokina came and went without an announcement. Now, exactly one year later, the rumors that grew in intensity over the last few months have become a reality.

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Picture-Perfect Royal Wedding

Ed Lee
 May 19, 2011

The Royal Wedding between Prince William and Catherine Middleton on April 29th was one of the most photographed events of the decade. Over 327 million photos were expected to be taken during Royal Wedding related festivities in the U.K., according to a study by InfoTrends, which was commissioned by Nikon.

Internally, we debated which type of camera would be most popular; specifically the digital still camera or the camera phone. Given that the Royal Wedding was a planned picture taking event, the front runner was the compact digital still camera. In an unscientific survey, we awarded the compact digital still camera the top prize. How did we arrive at the winner? We used a 1.15-gigapixel picture (made up of 189 photos shot by Spherical Images) that the BBC News posted on its website, http://www.bbc.co.uk/news/uk-13200114.

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What’s in a name?

Ed Lee
 Apr 25, 2011

A short term challenge that the digital camera industry has not addressed is standardizing on what to call the new crop of interchangeable lens cameras. Technically, they don’t qualify as Digital Single Lens Reflex (DSLR) cameras because they do not contain a mirror box. Mirrorless camera is a term that is currently being used by many, but it is not a name that we think will stand the test of time.

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