Posts tagged: Metadata

Dandelion Distribution and Other Observations from O’Reilly Tools of Change

Jim Hamilton
 Mar 11, 2013

The idea behind dandelion distribution is simple. Imagine thousands of dandelion seeds being spread by the wind. Of these, only a few may ever grow into dandelions, but that’s enough. As it relates to e-books, dandelion distribution happens when reproduction and distribution are so cheap as to be virtually free. This idea is encapsulated in the book Spreadable Media by Henry Jenkins, Sam Ford, and Joshua Green, and it was also discussed at length during one of the keynote sessions at the O’Reilly Tools of Change conference (February 12-14 in New York City).

Panelist Cory Doctorow (more on him at Craphound.com) suggested that book publishers consider replacing their traditional “mammalian intuition” (i.e., the idea that each book is precious and must be protected by any means) with “dandelion intuition” (where it is acknowledged that any individual book has a small chance of success and therefore the strategy should be designed around spreading as many ‘seeds’ as possible). This concept goes against traditional publishing logic, but so did a lot of other ideas at the conference.

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Connectivity and Intelligence Are the Keys to the Future

Ed Lee
 Sep 12, 2012

Excerpt from Photo Industry Reporter’s State of the Industry 2012

The imaging industry has entered the Connected Era where consumer behavior and expectations are primarily driven by smart devices and online services. Consumer spending is being diverted from traditional digital cameras and photo prints to smartphones, tablets, apps, and social media. To stay relevant, traditional camera companies and photo print service providers need to align themselves with the forces of mobility, social media, apps, and cloud services.

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O’Reilly Says the Future of Publishing is Data

Other Posts
 Feb 16, 2012

And I almost believe them. The truth is publishers have been dealing with mounds of data for quite some time. Now that enterprise marketers are facing similar issues, there’s a term (Big Data) to explain the problem. Graphics, text, links, rich media, and more are all versioned and stored with metadata to ensure they’re findable when needed. New media and technology has just added a new layer of complication to the already expanding databases. To capture the changing demands of publishing technology, O’Reilly has once again hosted its Tools of Change conference, bringing publishers, authors, and technology companies under one roof to discuss the problems and solutions facing today’s publishing industry. Read more »

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