Posts tagged: Jeff Jacobson

When the CEO Visits a Customer Event

Jim Hamilton
 Jun 12, 2014

I’ve spoken at two recent graphic arts events where something unusual happened. Chief Executive Officers of billion-plus dollar companies were in attendance speaking to customers and prospects. This is not only unusual, it’s also very symbolic, and it underscores the importance of a kind of event that is happening more and more frequently: invitation-only customer/prospect events held at a company-owned or partner facility. Customers and prospects are flown in, wined & dined, shown the latest product updates, and given a strategy update by senior executives. And in case you were wondering, the marketing dollars spent at these events are very likely those that were saved by not participating at IPEX or other graphic arts trade shows.

At left, Xerox's Ursula Burns cuts the ribbon while Jeff Jacobson and Paul Morgavi look on; at right, Kodak's new CEO Jeff Clarke (in tie) with ImageMark's Walter Payne

  • Xerox’s Inkjet Summit “The first of the events I spoke at was a Xerox Inkjet Summit at the Impika headquarters in Aubagne, France (near Marseille). Read more »

Xerox Acquires Impika

Jeff Hayes
 Feb 26, 2013

Xerox did the right thing today by acquiring Impika. Everyone knows Xerox has a major hole in their product line and technology portfolio related to production inkjet printing. They have been lapped by HP, Ricoh, Canon/Océ, Kodak and EFI and risked being shut out from this lucrative market given the limitations of their solid ink technology.

InfoTrends estimates over 90 billion pages were printed on high volume continuous feed color digital presses (inkjet or EP, 10 million+ monthly duty cycle) in 2012 and that the market will exceed 500 billion pages by 2017.

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