During a pre-drupa event last week in Israel the HP Indigo and PageWide Web Press production teams announced a range of new products and product improvements. Headlines among this news are:
A new B1-format device called the HP Indigo 50000
A twin-engine, 197 feet-per-minute, roll-fed, label print called the HP Indigo 8000
A new Indigo high-definition laser array capable of 1,600 dot-per-inch resolution
Spectrophotometers, scanners, sensors, and vision systems for the Indigo product line that enable improved productivity, consistency, and image quality
Expansion of HP’s PageWide Web Press HD platform to include a monochrome offering called the T490 M HD
Ongoing development of PrintOS
HP’s event was hosted at the HP Indigo facilities in Kiryat Gat and Ness Ziona and was informative as well as very telling about the company’s ongoing commitment to the future of digital printing not only from a technology perspective but taking into consideration social responsibility related to environmental impact as well as the profitability of their community of customers.
In his welcoming comments Alon Bar-Shani, General Manager, Indigo Division at HP Inc. mentioned the team’s commitment to the success of their clients, pointing out page growth of over 50% that has occurred in the Indigo installed base since last drupa, that is expected to produce an estimated 30 Billion A4 pages by the end of 2016. According to Bar Shani, this growth can be attributed to the dedication of HP Indigo’s team to print quality, the versatility of their solutions, and a line of products that is built to last. This sentiment was echoed also by David Murphy, Worldwide Director of Marketing & Business Development, HP PageWide Web Press division, HP Inc., who cited productivity, quality, versatility and economics as the key drivers in the estimated 50 Billion A4 pages printed on HP’s PageWide Web Press installed base in 2015.
Alon Bar-Shani Holds Up High-quality Canvas HP Indigo Print
A couple of months before drupa 2012, an article appeared in the Israeli press about Benny Landa and Landa Corporation. Given that it was in Hebrew, and only later appeared in English translation, I published a blog with some of the key points from the article.Â Now another Israeli publication, The Marker, has written about Landa. This time I don’t believe it exists in an English version but I have received a translation from Lior Meron, InfoTrends’ Asia Pacific director, who is in touch with the Landa team. The article (here’s the link if you can read Hebrew) is entitled “Benny Landa’s Printing Revolution” andÂ includes a number of interesting details, whichÂ I list below:
Benny Landa reports that his company signed hundreds ofÂ letters of intentÂ at 10,000 Euros per machine. He says that if they had had more sales people they would have signed even more.
The prices for the various configurations range fromÂ $1 to $3 million.
The configuration that garnered the most interest was the S10 (the B1-format cut-sheet model) but he notes that the letters of intent were evenly split between the cut-sheet and the roll-fed offerings.
Landa: “The first press will be ready to go out to the market at the end of 2013.”
Landa: “The ink is the fuel of the presses. Every press, within its firstÂ five years, produces ink sales that represent fifteen times its value.”
It has been five years since Landa started working on developing the nano-pigment technology and adapting it to digital print heads.
There are more than 200 employeesÂ at Landa Labs; 150 of them are in development and 50 are in the alternative energy field (some of them do both).
Marker magazine estimates that Landa’s investedÂ between $150 and $250 millionÂ of his personal fortune to fund the development. (Note: It is fairly safe to assume that Landa will use the positive response from the many letters of intent to drive interest in external funding from investors.)
Landa: “It’s obvious that one day there will be no print other than packaging…If your business is packaging then your future is bright, but in 200 years, people won’t be communicating through ground-up trees.
Landa will soon establish an ink production facility in Israel and then later will add more sites elsewhere. Landa also expects to have an overseas product assembly site where the work will mostly be done through subcontractors.
Landa acknowledges that what he wants to achieve cannot be done in a timely fashion with 200 engineers and that is why he isÂ working with a number of industry partners. (Note: Heidelberg, Komori, and manroland have all signed partnerships with Landa.)
Landa: “When people ask me what they should do until they receive our presses, I suggest that they buy an Indigo.”
This last point is an important one since with all of the digital announcements from drupa, particularly those related to cut-sheet B2-format digital printers, I’m sure that many print service providers will consider delaying purchases until some of theseÂ technology demonstrations become available as releasedÂ products. I think this would be a mistake. A3- and B2-format digital printers are available today to meet market demand for short run, quick turnaround, targeted, and/or personalized jobs. It would be tempting to wait, and it’s certainly true that some long-hoped for capabilities are on the horizon, but it would be unfortunate if print service providers ignored today’s products and opportunities.
Landa Corporation is in a growth phase and is building an infrastructure to support administrative, business development,Â sales, and other infrastructure. When asked in the article whether he is hiring HP Indigo employees, Landa responded, “We have never turned to an Indigo employee and asked him to come work for us, and we won’t do so in the future. In the few cases that Indigo employees have come to me, I didn’t take them quickly. First we sent them back to HP to see if they could solve their issues. If they could, they stayed there.”
The next opportunity for the public to see the Landa offerings will be China Print in 2013 (May 14-18, 2013). This will be an excellent opportunity for the company to bring their message of high speed, low running cost, and strong print quality to the world. It will also give Landa an opportunity to update the market on the progress it has made. A key factor will be showing an improvement in print quality over what was displayed at drupa.
Analysts predicting the developments at drupa 2012 have fixated on Landa Corporation of Israel, the technology developer headed by Benny Landa, the founder of Indigo. Landa publicized its planned drupa booth back in January, but did not reveal much, except to say the company would have a really new technology on display, ostensibly a jetting method that would rely on specialized inks and be a highly economic and productive method for use in commercial, packaging, and publishing markets. On April 2 the company revealed a bit more, by making the following points: Read more »
In this video blog I discuss print samples provided by HP at their press/analyst event in Israel (March 2012). These include HP Indigo, HP Inkjet Web Press, and HP Specialty Printing Systems examples. This event is covered in two other InfoTrends blogs:
There are more and more indications that drupa 2012 may be the “B2 Digital” drupa. The announcement today of the HP Indigo 10000 Digital Press supports this contention. It’s the first B2-format digital device that I have seen up close that meets three key requirements:
Over the past few months rumors have been swirling around in regard to Benny Landa’s plans for drupa. Most of it has been talk,Â but more details are nowÂ coming to light. The Landa Labs web site, which has been on line for quite some time, added a note recentlyÂ that Landa Digital Printing, developer ofÂ next-generation digital printing technology targeted at commercial, packaging, and publishing markets, would show a lineup of ‘digital nanographic printing presses’ at drupa 2012. The drupa 2012 web site shows a sizeable booth in Hall 9 for Landa Digital Nanographic Printing.
Next came an article called “The Secret Ink of Benny Landa” that appeared last weekÂ in the Hebrew-language magazine Calcalist (which translatesÂ to “Economist”). The article is in Hebrew, but a Google translation and help from InfoTrends’ Tel Aviv office unveils a few more details about some of the ‘Big Things from Small Particles’ that Landa has in mind. The technology to be shown at drupa is facilitated by an ink with very small pigment particles thatÂ Landa believes to be more durable and economical than any type of ink and that can adhere to any substrate. Few specifics are mentioned aboutÂ what the products will look like, but it does appear that the inks will be applied byÂ inkjetÂ heads.