Mar 18, 2014
Earlier this month, I had the opportunity to participate in Dscoop9 in Orlando, Florida. I got to see more than 2,000 print professionals and over 100 business partners focus on the conference directive of “breaking the mold.” According to Chris Petro, Dscoop’s Chairman and the President and CEO of GlobalSoft Digital Solutions, attendees visited from 33 countries around the world. In addition, 30% of print service providers were first-time attendees.
Education was a critical area of emphasis at Dscoop9, and the Dscoop University portal was officially unveiled at this year’s event. John Tenwinkel, Director of Dscoop University, states, “Dscoop University is designed to provide industry-leading personalized education to help users enhance their corporate strategies and grow their businesses. This blended learning environment offers 24/7 access to training, on-demand content, live-streaming and downloadable resources, and in-person courses. The content is tailored to various job functions, including business owners, sales and marketing, and operations. Dscoop University is designed to ensure that educational opportunities don’t end with the conference.”
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Mar 26, 2013
Earlier this month, I attended the HIMSS 2013 conference, arguably the largest healthcare IT conference in the country. HIMSS attracted over 1,000 exhibitors and over 40,000 attendees, including physicians, nurses, IT administration, and healthcare providers. Mobile health (mHealth), integration, collaboration, and analytics were a big focus this year, however, much of this new mobile health technology already has widespread presence within the market. The bigger questions now are whether healthcare organizations are utilizing this technology, how it’s being implemented, and what the impacts are on patient care. Even more importantly, though, is how OEMs are addressing these trends, as many of them maintain a heavy focus on copiers and scanners rather than mHealth initiatives.
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Mar 14, 2013
Last week, I had the opportunity to attend Adobe Summit, the company’s flagship user conference for its digital marketing business unit. The Salt Lake City, Utah event attracted over 5,000 digital marketing professionals that use Adobe’s growing suite of marketing technologies. After $4 billion of investment between acquisitions and R&D over the past three years, Adobe used this year’s Summit to introduce the Marketing Cloud, five major solution areas–Social, Media Optimizer, Analytics, Target, Experience Manager–geared toward making marketers more data-driven, customer-centric, and digital.
After presenting 27 somewhat-integrated products at last year’s Summit, Adobe’s vision is coming into focus. It is clear that Adobe is aiming to be a strong competitor in the enterprise marketing technology space, especially as it relates to digital marketing. Here are four takeaways about Adobe’s direction, the marketing technology space, and the evolution of digital marketing derived from developments at its Summit conference.
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Jun 28, 2011
Although Microsoft’s official launch of their cloud offering didn’t create as big of a buzz as Apple’s iCloud, Microsoft CEO Steve Ballmer still had plenty of enthusiasm for Office 365 during his 30 minute announcement this morning in New York.
The key themes during the presentation were collaboration, productivity, and scalability. Ballmer highlighted the features of real-time collaboration tools, like virtual meetings, editing documents, and sharing calendars with team members, all which can be done on PCs and mobile devices. For Microsoft, good collaboration is about instant access and is critical to business growth, which is key for businesses of all sizes. (If you want a recap of the announcement with product demos, you can watch it here). Read more »
May 11, 2011
HP, Canon, and Microsoft have been making headlines these past few weeks with some significant changes within their office technology businesses. Last week, HP enhanced their office productivity with new workflow solutions specifically targeting small and midsize businesses, enterprise organizations, and on-the-go office workers. HP added two new solutions exclusively for the enterprise healthcare market: HP Distributed Workflow Solution for Healthcare and HP Exstream for Healthcare Providers. By expanding their solutions within the office and mobile space, HP hopes to transform paper-intensive processes into simple digital workflows. HP also formed technology partnerships with Hyland Software and Nuance to increase growth across the enterprise market for document imaging, capture, and content management. Read more »