Apr 10, 2017
Recently at the Venetian in Las Vegas, Adobe employees, partners, customers, press and analysts gathered for the annual digital marketing conference, Adobe Summit 2017. With over 250 sessions this year, the event drew over 12,000 attendees—a 20% increase over last year’s participation—including more than 120 sponsors and 1,500+ partners.
Adobe Summit 2017 Welcome Banner
The event took place over the course of three jam-packed days with a little something for everyone in attendance. Keynotes and break-out session topics ranged from cross-channel marketing, to customer experience, data-driven marketing, integrated marketing, mobile marketing, and programmatic advertising.
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Feb 16, 2016
On February 12, Google announced that it would be retiring Picasa, its photo management software program, and
Picasa Web Album, its online sharing service, to put more focus on Google Photos. From my perspective, this is a bit of sad news. I have been a user and fan of Picasa since before it was officially launched almost 14 years ago. Read more »
Oct 13, 2015
In April 2015, Adobe launched Adobe Document Cloud, their newest cloud offering, giving users the ability to manage documents at home, and in the office across devices. With this launch several upgrades were made to Acrobat DC, new Mobile Link and mobile apps were made available, and eSign Services (formerly Adobe EchoSign) were released packaged with every subscription of Acrobat DC.
Additional Features to Adobe Document Cloud Read more »
May 19, 2015
Adobe is certainly no stranger when it comes to creating technologies that assist businesses in becoming more digital. Not everything the company has tried has gone gangbusters, but its newest offering, Adobe Document Cloud, appears poised for success. Read more »
Christine Dunne Dunne
May 4, 2015
Last week, it was announced that seven leading companies in the global 3D printing sector have launched a new consortium—the 3MF Consortium—focused on interoperability, functionality, and standards within the 3D printing industry.
The 3MF Consortium’s Logo
As a first step, the consortium is releasing a new specification—the 3D Manufacturing Format (3MF) specification—that enables design applications to send “full-fidelity” 3D models to other applications, platforms, services, and printers. The first version of the specification is free, and available for download on the consortium’s website.
According to the press release announcing the news, current 3D design file formats—such as STL files—often have limitations around accuracy, ease of use, and functionality. They aren’t necessarily capable of fully describing models and all their characteristics. Read more »
Apr 30, 2015
Recently, a review called The Best Way to Organize a Lifetime of Photos
appeared in the Wall Street Journal. The author, Geoffrey Fowler, compared five offerings: Apple Photos, Shoebox, Lyve, Mylio, and Adobe Lightroom. In the article, he gives his impressions of each service and their pluses and minuses. Ultimately, the author decides that Lightroom is best for him.
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Oct 23, 2014
As creatives and analyst alike return from their trip to Los Angeles for Adobe’s Max conference many are left to contemplate how the announcements at Max 2014 will affect how they create and distribute their work. While most of the major product announcements were covered in the first day (please see our earlier blog from the event on all the highlights) there are several key takeaways from this event that we felt deserved further discussion.
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Oct 7, 2014
Monday October 6th marked the beginning of the Adobe Max conference in downtown Los Angeles. Monday’s keynotes focused on announcements surrounding the Creative Cloud and new and improved mobile applications. Speakers from Monday’s keynotes included Adobe President and CEO Shantanu Narayen , Microsoft CEO Satya Nadella, and Adobe SVP and General Manager Digital Media David Wadhwani. Sessions included live demos of new products and further announcements detailing the continued partnership between Adobe and Microsoft. Here are just a few of the highlights from Monday’s keynote:
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May 21, 2014
On May 14th and 15th, Adobe organized the fourth edition of its European Digital Marketing Summit with the theme “Re-Inventing Marketing”. The event helps Adobe to better equip marketersÂ for the rapid transition to digital, and to better engage with the evermore empowered consumer.Â The event, staged at the ExCel Centre in London attracted over 3,800 visitors from 47 countries, and represented a 30% increase in attendance compared to 2013.
At the conference, Adobe (and key partners) showcased their technological leadership and brought in a range of interesting speakers to share best practices, insights, and entertainment. Besides the main stage, they offered almost 100 breakout sessions on several topics, ranging from the latest technology trends on mobile, social, and multi-channel, to how enterprises can overcome organizational barriers between CIOs and CMOs.
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Apr 23, 2014
Digital Asset Management (DAM) as we have come to know it over the years is the notion of managing and archive important and often valuable digital assets. However, as multi-media distribution continues to grow, so does the roll of DAM in all aspects of the workflow. DAM systems now have the ability to support projects from the very beginning and integrate easily into production and distribution, DAM in this capacity has become the rule not the exception.
DAM is also the driving force behind marketers, publishers, and enterprises delivering rich-media content across various channels, languages, and locations to customers. It sits at the core of many workflow processes within these organizations to ensure brand consistency and the proper use of assets. Even today, DAM continues to evolve to support the changing media landscape as determined by the demands of consumers. Here are some of the current trends that are changing DAM solutions and driving new opportunities for its use today:
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