Category: Consumer

Survey Says… Smartphone winning for photo taking – traditional cameras cling to special occasions

Carrie Sylvester
Nov 17, 2015

When thinking about taking photos, in year’s past the first thing to come to mind was using a camera. But today since almost every mobile device has a camera, the traditional camera isn’t the first thing people actually pick-up when looking to take a photo. For many years InfoTrends has been conducting an annual mobile imaging survey to understand what camera people turn to when taking pictures in various scenarios –overall, every day, and special occasions.

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NY Times Introduces Virtual Reality to the Masses

Ed Lee
Nov 13, 2015

On November 8, more than 1 million New York Times newspaper subscribers received an interesting gift with their Sunday paper – a Google Cardboard viewer. Google Cardboard is a simple device, made up of corrugated cardboard and a pair of plastic lenses, which turns any Apple or Android smartphone into a virtual reality (VR) viewing system.

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Two Storage Giants To Become One

Alan Bullock
Oct 27, 2015

On October 21, Western Digital Corporation (WD) announced its plan to acquire SanDisk in a deal that values SanDisk at approximately $19 billion. This merger has some interesting possibilities for consumer and professional photographers.

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MOO Bridges the Paper-to-Digital Gap with Paper+

David Haueter
Oct 16, 2015

InfoTrends has been promoting the idea of interconnectivity between the printed and digital worlds for years now, as a way to raise the value of printed products and make them more functional and integrated into our digital world. One very interesting new product that bridges the gap between print and digital is MOO’s Paper+ technology, which has the potential to add real value to business cards and eventually other products.

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How the late Yogi Berra defines the product roadmap for streaming media players

Alan Bullock
Oct 15, 2015
To paraphrase the legendary Yankees catcher, Yogi Berra,
“If you come to a 4K in the road, take it.”

September and October have been busy with product announcements from leading manufacturers of streaming digital media players. But despite the surging popularity of 4K Ultra HD video, there is a mixed bag of support for the new high-resolution format. Some of the new streamers support it, but others conspicuously do not. Read more »

Two Innovative Cameras to Get Excited About

Ed Lee
Oct 9, 2015

We live in exciting times with a constant stream of innovations. With recent announcements from DxO and Light, the imaging world is about to experience a new revolution in photography.

The DxO One camera

DxO (headquartered in Paris and San Francisco) is best known for its advanced image processing technologies. The company is making its first foray into the camera hardware market with the new DxO One, which launched in September. We see the DxO One as the next evolution of the lens camera segment, which Sony initiated in 2013 with its QX series.

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Generational Opportunities Exist for the Imaging Industry

Ed Lee
Sep 16, 2015

Excerpt from Digital Imaging Reporter’s State of the Industry 2015

There has never been a higher level of interest in photos, photography and imaging. InfoTrends predicts that almost 200 billion photos will be captured by cameras, phones and tablets in the U.S. in 2016.

Our research has consistently shown that age has a dramatic impact on consumers’ usage, attitudes and purchasing habits. We believe that baby boomers provide insight into the market of the past, generation Xers shed light on today’s market, and millennials give us an idea of where the market is heading in the coming years.
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Wireless Carriers’ Dreams Come True: Phone Subsidies are Quietly Going Away

Carrie Sylvester
Sep 15, 2015

Although some BIG changes are coming to the wireless industry, you won’t hear the wireless carriers making a lot of noise about it. Phone subsidies— phones offered by wireless carriers at a discount if multi-year service agreements are signed — have fed our gluttonous appetites for the latest and greatest mobile phone for years. This is all about to change, though, and this change has actually been occurring for some time.

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Apple Dominates September Smartphone News

Carrie Sylvester
Sep 10, 2015

Apple iPhone 6s and 6s Plus

September is notoriously the month of the iPhone, and Apple has continued its practice of rolling-out a new or newer generation of iPhones. On September 9th Apple introduced the iPhone 6s and 6s Plus.

Although there were many smartphone models introduced this summer and more will undoubtedly come out in the months leading up to the Holiday gift giving season, it will be hard for any phone or manufacturer to rival the marketing and media splash that Apple has made.

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Generational Gaps in Imaging

Ed Lee
Aug 31, 2015

Generations have a significant influence on consumers’ digital and mobile photography habits. According to InfoTrends’ lasted report, Digital and Mobile Photography in 2015: Millennials vs. Gen X and Boomers, older Millennials, age 23-34 years old, are the most photo-active group when it comes to use of a digital camera and the number of photos taken. On the other hand, young Millennials, age 15-22 years old, are most likely to use a smartphone as their primary camera and capture the most photos on their phones.

When it comes to sharing mobile photos on social networks, there are some dramatic differences between generations. Facebook was used by almost everyone who posted digital camera photos to a social network, but its usage was not as high among mobile photographers. This may be because of the variety of other apps that are available to share photos from mobile phones. Some, like Instagram and Snapchat, are designed as mobile-only platforms.

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